Why Solar Energy Lacks the Desired Momentum

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Everyone knows solar energy is the greenest way to produce electricity but somehow the concept has not gained the desired momentum. At present, India is still in the early adoption phase of solar energy.

So, let’s take a look at the reasons that are holding people back and what can we do to overcome them to make the most out of the opportunity.

  • To begin with, people are still sceptical about the technology. Do solar panels really work? Will they really provide me with a significant amount of electricity? Is my roof suitable? Why should I even bother to adopt it? These are the questions that inhibit people from adopting solar.
  • There are a lot of “myths” or wrong notions and perceptions associated with the installation and usage of solar energy such as solar is a costly affair, technology is not yet up to the mark, the system is cumbersome in terms of maintenance and so on.
  • Another reason why solar is not getting popular is because people still do not have the required technical know-how about the process, projects, solar developers or EPC players.
  • The market for solar is very fragmented, and people are still not sure which developer or EPC firm to trust.
  • There are other alternative sources of energy like wind energy and hydroelectricity that solar has to compete with.
  • Although several financing methodologies are available, such as the BOO or RESCO model, people are still not fully aware about these things. These models make it very easy to adopt solar with very little to no capital expenditure.
  • Lastly, in some states the grid tariffs are extremely low, and solar isn’t able to come to par with the tarrif.

But these days, with the government giving a strong push for the adoption of solar energy with the Jawaharlal Nehru National Solar Mission, the concept is gaining momentum again.

This mission was launched on 11th January, 2010 by the Prime Minister. The mission has set the ambitious target of deploying 100 GWp of grid connected solar power by 2022 and is aimed at reducing the cost of solar power generation in the country through (i) long term policy; (ii) large scale deployment goals; (iii) aggressive R&D; and (iv) domestic production of critical raw materials, components and products. The objective of the above measures is to achieve grid tariff parity by 2022.

The fact that corporate leaders are embracing the technology is a huge boost for its future prospects. Thus, with the onset of Mahindras and Tatas and TVS’ adopting this newer and cleaner form of energy, the country has started seeing a chain reaction of adoption.

A Brighter Future!

Despite the above mentioned challenges that the industry faces, the availability of “free” sunlight will remain a driving force behind the development of new ideas that can make solar power more affordable in the future. As economies of scale are achieved in the manufacture of solar collection devices (both thermal and electric), and as petroleum prices gradually rise, solar energy will become even more cost competitive in the long run.

To know more about solar energy, or remove any apprehensions you have about adopting solar or installing a solar power system on your rooftop or anything you want to know about the quicker solar adoption rate among leading Indian corporate, contact CleanMax Solar at www.cleanmaxsolar.com or write to info@cleanmaxsolar.com.

10 Comments

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  2. Great topic and well written. Do you have any more resources about this that you reccommend?

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  9. “Why Solar lacks momentum”-May be due to the static nature of Solar system system vis-a-vis compared to its peers .Said in a lighter vein.
    The possible reasons could be :
    1.Too many players and the market is so confused on the credibility part.
    2.Absence of Brand leaders and ambassadors
    3.MW Scale projects execution-Totally dominated by few powerful IPPs who acts as the EPC Player as well for their own projects
    4.Wind market started from retail customers,got matured into an IPP market-Still in case of wind the investors do not dare to venture into EPC unlike solar-May be due to the technicalities,engineering etc..
    5.Multiple options/choices of modules available-rather confuse the investors as solar is yet to establish its credibility interms of power output,yoy deterioration,life,honoring guarantee/warranty clauses
    6.SOLAR is being considered & treated like a commodity due to the flexibility/options it offers
    6.Entire focus of the market is on tenders and winning the bids and in the process loses its focus on the much potential Industrial/Commercial segment.
    Penetrate into the core industrial/commercial segment,establish brand image,build confidence to set the trend for others to emulate .
    Solar offers potential and to have an increased momentum -Slow & steady penetration into this segment is the way out

    SOLAR momentum interms of MWs is happening but is confined to a niche segment

  10. Its like you read my mind! You appear to know so much about this, like you wrote the book in it or something.

    I think that you can do with some pics to drive the message home a little bit, but other than that,
    this is great blog. A fantastic read. I’ll definitely be back.

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